Have you ever scrolled through Facebook and noticed ads that just seem to pop out at you What makes them tick? Why do some campaigns flourish while others flop? It’s not just about throwing cash…
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5 Questions To Figure Out Your Niche
If you’re just starting out, you know finding your niche is a challenge. A lot of coaches and consultants go back and forth between different niches, sometimes even changing their whole business. I’ve been there…
Your Business Is Like This Rubik’s Cube
So I found this little Rubik’s cube in my kids play area, and even though I know what a Rubik’s cube is, I’ve never really played around with them… I became obsessed and then I realised…
How Chatbooks Nailed Storytelling in Marketing
You know how powerful storytelling can be, right? It’s amazing how a good story can captivate us and make us feel connected. Today, I want to share a fantastic example of this: Chatbooks’ “Real Mom”…
Is The Tooth Fairy Real?
So last Friday was my birthday. 36… 👴 getting old! But that’s not the point of this weeks email I was sitting at one of my favourite cafes I like working from, in front of…
What If TIME Just Stopped?
This week’s newsletter is going to be a bit deep… Yesterday would have been my dad’s 70th birthday. Can’t believe it’s been almost 7 years since he just passed away… This post is NOT going…
The Unusual Path to Success
My little guy turned 1 on Friday and it made me think… Watching him grow this past year, he’s done something different to my other 2 and a half year old son. He’s completely skipped…